Sunday, April 3, 2011

Madame Dior Joaillerie

Victore de Castallane with some of her creations for Dior Joaillerie
She launched the Dior Haute Joaillerie department on January 1, 1998.

Heres some of what Dior has to say about their jewellery designer:

"/.../Nonetheless, everything starts from a sketch on a Post-it note. I wish I could have my brain scanned, she says. The technical preparations sometimes take up to two years and often mean juggling both perseverance and frustration. But the monumental lengths of time can be more easily justified when observing some of the highly sophisticated mechanisms that Victoire de Castellane has to implement. Although new waves of ideas are constantly breaking the status quo of jewellery design - arousing the sort of inventiveness required to overcome improbable technical challenges, Victoire de Castellane nonetheless sticks to her guns: everything must be hand-made in Parisian workshops. Nothing is mechanized./.../"

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